Nike Golf Takes Flight: Bringing Culture, Style, and Inclusivity to the Game

Isaac Contreras My interest in Nike Golf’s latest collaboration with Eastside Golf and the launch of their “Take Flight” footwear collection started with my love for golf and curiosity about how big brands are changing the face of traditional sports marketing. Golf is a sport I enjoy because it combines skill, mental focus, and a connection with nature. However, golf marketing can sometimes feel exclusive or outdated. Seeing Nike’s fresh approach that blends golf performance with streetwear culture caught my attention and made me excited to learn more. The article I read highlighted three main points that helped me understand the campaign’s importance. First, Nike and Eastside Golf released their second “Take Flight” footwear line, which combines advanced golf technology with trendy streetwear designs. This is aimed at serious golfers as well as young people who want golf-inspired style on and off the course. To celebrate the launch, Nike created a pop-up event in New York City that he...